Pew Center: 40% of new immigrants from South/East Asia, 35% from the Caribbean, only 6% from Mexico http://ow.ly/8o0II #latism
Pew Center: 40% of new immigrants from S
Posted in Hispanic Marketing
I just created a #HispanicMarketing list
I just created a #HispanicMarketing list on Twitter to keep track of trends & mkt data, in case you want to follow http://ow.ly/7YWMw
Posted in Hispanic Marketing
I just created a #HispanicMarketing list
I just created a #HispanicMarketing list on Twitter to keep track of trends & mkt data, in case you want to follow http://ow.ly/7YWMw
Posted in Hispanic Marketing
Why companies fail in the Hispanic market
I just watched a great video by Charles Garcia, renowned entrepreneur and CEO of Garcia Trujillo. about why companies fail on the Hispanic market.
It was very refreshing to see a holistic view of hat needs to happen to guarantee Hispanic market success. It definitely goes well beyond putting together a Spanish-language ad.
Follow this link to watch the video.
Posted in Hispanic Marketing
Museum to Capture Latino Experience in the US
Museum to Capture Latino Experience in U.S http://ow.ly/77IHD
Posted in Hispanic Marketing